
Social Media
Instagram Story Ads
Vertical story-format ad creatives
1The Problem
Urbanspace's horizontal and square ad creatives didn't translate well to Instagram Stories format. They needed vertical-native designs that feel organic in the Stories feed.
2Our Solution
We designed a series of vertical-first story ads with bold text overlays, swipe-up CTAs, and product showcases optimized for the 9:16 format. The designs feel native to the Stories environment.
3The Impact
Story ads became one of Urbanspace's top-performing placements, with completion rates significantly higher than repurposed feed creatives.
Creative assets
The work
Visuals designed for this campaign across platforms and formats.



Skills & tools
Instagram StoriesVertical DesignSocial Media