All work

Social video / Curtain Theory / 2026

One curtain. One room. One suspiciously strong vibe.

A creator-style vertical ad that turns a product explanation into a playful point of view instead of a fabric specification lecture.

Premiere ProConceptCreator-style editPerformance creative

01 / Challenge

Explain why a curtain changes a room while keeping the format native to short-form social rather than producing a glossy commercial nobody believes.

02 / Approach

The video is structured around a sharp POV hook, human delivery, product proof and quick visual escalation. It behaves like content first and an ad second.

03 / Contribution

Hook development, visual direction, AI-assisted footage, edit structure and final social delivery.

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